Are you going to establish new business? Do you want to attract business from worldwide? Do you think to make your present for 24×7? Yes there is solution. Making attractive and informative website is the solution. Every company wants to make money and want to earn good profit; it depends upon their online web presence. It is now easy to make online web presence with website design.
While making website you need to determine your target audience to whom you are going to target. You need to make your website in such manner that audience can understand what you are going to introduce. People exactly use search engine to search for particular products or services; and it is trend that no one like to visit 2nd or 3rd page for any search. They make their business with the site appearing in 1st page mostly. So it is necessary to make website as easy as possible. It must be light in loading so that search engine will like it. Web page must contain good information regarding your product or services.
First page of website called landing page. So landing page must be logical and must flow intense of the website. It is necessary and ideal to put search bars and navigation links on the top of the webpage; because in majority of cases people don’t crawl down the page if they not get proper information on landing page. Serve what your visitors want otherwise it will not stand out without good amount of visitors.
Using attractive colors on every page is necessary; not to use heavy and very dark colors. Keep your site consistent. Don’t change pattern on every page, it must be same on every page. Visitors always look for the good content on your page and exact detail what they have requested. Try to stuff related images on your page; it will guide visitors that they are on right page. Don’t use too many images on page; it will slow down page loading which will be hated by search engines. Easy accessible site is necessary. Don’t use non-English words on site page if you are targeting English visitors for your site.
Different people use different computers, network speed and browsers; it is necessary to put “title” tag and “alt” tag to images. Because different browser support different tags. E.g. Firefox shows “title tag” while internet explorer shows “alt tags”.
Broken links are one of the major problems for websites. Search engine don’t like such sites having so many broken links. And at last your site must not contain virus. It must be virus free so that all search engine like them to rank.
If we talk about conclusion then site must be light in loading, good images, attractive colors, informative and full of juice content or article, must not have broken links and virus free to get good search ranking in search engines.
These are some of the importance point which you should take into account while design website for your business.